Automatic Duck Pro Import to Support Boris Blue

Boris FX, the leading developer of integrated effects technology for video and film production, today announced that Automatic Ducks Pro Import Blue plug-in will allow users to import their Avid timeline sequences directly into Boris Blue. Blue is a 3D compositing and motion graphics solution based on the award-winning Boris Red plug-in.

Blue is a standalone application that provides unprecedented 3D creativity with real-time performance to accelerate workflow. Create stunning 3D text and shapes with innovative pixel shaders including bump maps, noise patterns, and natural materials as well as reflections and 3D shadows. Powerful OpenGL vertex shaders distort and warp 3D objects with a simple oneparameter action. Bend and twist corners or wrap 3D text around curves. Import common 3D formats, tap into a vast collection of shareware or choose from the 3D models included with Blue.

Boris Blues OpenGL hardware acceleration provides highly interactive real-time performance that streamlines 3D effects creation," says Boris FX founder and president Boris Yamnitsky. "The Automatic Duck solution provides a superior method for integrating Blue into a seamless workflow."

All supported Avid timeline effects are translated, including Dissolves, Superimpose, Picture-in-Picture, 3D Warp, Submaster, Flops, Flips, X-, Y- and Z-Spin. Matte Key, Speed Changes and Freeze Frames. Automatic Duck translates the effects and recreates the Avid timeline as a composition in Boris Blue. In addition, the associated media is added to the Project window. A fullyfunctional 30-day trial version will be included with Boris Blue.

Our mission is to provide the most complete and powerful timeline Integration solutions for digital media artists," said Wes Plate, president of Automatic Duck. With Pro Import Blue, we look forward to helping Avid editors streamline their Boris Blue workflow so that it is as seamless as the workflow available with Boriss other integrated offerings."

Boris Blue and other Boris FX solutions will be demonstrated at IBC 2005 at the Amsterdam RAI from September 9-13 in stand 7.748. Automatic Ducks solutions will be shown in stand 7.635. Boris Blue is expected to ship Q4 2005.

Pricing and Availability

The initial release of Boris Blue will support Windows only. Macintosh support will be added in a future release. Boris Blue will be available through our worldwide reseller channel and direct through BorisFX for $1995 US SRP. For more information visit www.borisfx.com. The Automatic Duck version that supports Blue is included as a 30-day triaI version.

About Boris FX

Founded in 1995 in Boston MA, Boris FX is the leading developer of integrated graphics and effects technology, delivering 3D compositing and vector graphic products for the broadcast, post production, film and multi-media industries. Since the company's inception, Boris products have grown to serve over 125,000 artists worldwide. A great part of its success lies in the ability to tightly integrate and leverage technologies through strong partnerships with industry-leading manufacturers including Adobe®, Apple®, Avid®, Canopus®, Discreet®, DPS®, eyeon®, in-sync®, Incite®, Leitch®, Matrox®, Optibase®, Pinnacle®,Quantel®, Sony Pictures Digital®, and Ulead®.For more information visit www.borisfx.com.

About Automatic Duck

Automatic Duck is the pioneer of Timeline Integration Engine technology and leads the contentcreation marketplace with powerful solutions for seamless, comprehensive timeline translation capabilities between Avid, Adobe After Effects, combustion, Final Cut Pro, Motion and Premiere Pro via XML, OMF and AAF. For more information on Automatic Ducks unique Timeline Integration Engine technology, please visit www.automaticduck.com.

Press Contacts

Anne Renehan, Director of Marketing and Communications

617.451.9900 x116

Kevin M. Bourke, BourkePR

781.545.7449



Author Information

Tom Loughlin
BORIS FX